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“It’s the first time we have a medium at home where we can provide the range that the 35 millimeter film provides and show a film the way that the creator actually thought of it, so it’s a unique consumer experience.” “This is truly an immersive consumer experience, where the consumer can actually see the quality difference,” he said. He said the move up to Ultra HD is very similar to the contrast between standard definition and high definition. 4 press conference touting the UHD Alliance’s new Ultra HD logo and specs, Singh was one of four studios speakers on a panel talking up the new format. followed with an announced in December.Īt a Jan. Twentieth Century Fox Home Entertainment was the first studio to announce a slate of upcoming Ultra HD Blu-ray Disc releases, doing so at IFA 2015 in Berlin in early September, on the heels of a press conference in which Samsung announced plans to produce the world’s first Ultra HD Blu-ray Disc player, now slated for a March bow. SPHE is one of three studios that have specifically announced plans to release films on the new 4K Ultra HD Blu-ray Disc format. “By adding Dolby Atmos to our home entertainment content, SPHE has the ability to offer audiences a rich, enveloping sound experience on both physical and digital formats, including the new 4K Ultra HD discs,” said SPHE president Man Jit Singh. The studio’s first films to be released in the new 4K Ultra HD Blu-ray Disc format with Dolby Atmos include “The Amazing Spider-Man 2,” “Salt,” “Hancock,” “Chappie,” “Pineapple Express” and “The Smurfs 2” in early 2016, with more titles rolling out throughout the year.